Beef and lamb to take centre stage in Thailand
Eblex
| AHDB Beef and Lamb
Beef and lamb will next week be the centre of attention at a celebratory dinner in Thailand to help mark the UK gaining export access to the market.
UKTI, EBLEX and Hybu Cig Cymru (HCC) will host a reception and dinner at the British Embassy in Bangkok on March 10. EBLEX chairman John Cross and export manager Jean-Pierre Garnier are due to attend the event.
The dinner will coincide with the VIV Asia international trade show, the largest of its kind in Asia, which focuses on animal husbandry and processing, at the Bangkok International Trade Exhibition Centre (BITEC) from March 11 to 13.
Jean-Pierre said: “EBLEX is committed to helping cultivate new export markets for beef and lamb. There are many opportunities in the Far East and we are delighted that market access to Thailand has been secured, working with the support of Defra and UKTI. Defra and UKTI’s efforts were imperative during the lengthy process to secure export certification.
“There are significant opportunities for the export of premium products to Thailand in both the retail and foodservice sectors. Both the Embassy dinner and our presence at VIV Asia will increase our visibility in the market from the outset. This will hopefully stimulate interest in our products and bear fruit for the entire supply chain.”
